<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:image="http://www.google.com/schemas/sitemap-image/1.1" xmlns:xhtml="http://www.w3.org/1999/xhtml" xmlns:video="http://www.google.com/schemas/sitemap-video/1.1">
  <url>
    <loc>https://www.smithcr.co/about</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-10-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/bf030c18-4241-408c-8406-2645f3b7c99d/Full-Photo.jpg</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.smithcr.co/contact</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-10-23</lastmod>
  </url>
  <url>
    <loc>https://www.smithcr.co/home</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2026-10-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/e3ceb123-c9a4-4589-84cf-1b14f287ccb6/sba+busthumb.png</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/44ae9769-a756-4995-8ae7-38c5166d42e8/lupita+thumb-01.png</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/e1941a5a-cf2b-44a1-b23b-b8249123246b/calib-01-01.png</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/fa121c0e-e305-4e62-bf0c-3e44094651d8/ONT-OOH-2.png</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/cf6f8ca0-9905-43e9-a436-fd26444698a4/Screenshot+2026-10-05+at+3.22.48%E2%80%AFPM.png</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/553a033f-4e4d-46d8-9870-07d3037f65e7/Screenshot+2026-10-05+at+3.28.16%E2%80%AFPM.png</image:loc>
      <image:title>Home</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.smithcr.co/ont</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-10-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/0a6d6e7c-fa3b-4fd0-a0cb-e7443b0159ef/Screenshot+2026-10-05+at+2.26.25%E2%80%AFPM.png</image:loc>
      <image:title>Ontario International Airport</image:title>
      <image:caption>Print Ad</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/48afc5b8-3519-49d2-8336-345155af8e6f/ONT-OOH.png</image:loc>
      <image:title>Ontario International Airport</image:title>
      <image:caption>Spanish Language Outdoor</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/c242995a-3369-4745-adfc-ea5a580de717/Screenshot+2026-10-06+at+12.45.38%E2%80%AFPM.png</image:loc>
      <image:title>Ontario International Airport</image:title>
      <image:caption>Airport Shuttle Busses</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/8f963113-9fad-4b6c-98ef-a27246185df1/Screenshot+2026-10-05+at+1.35.01%E2%80%AFPM.png</image:loc>
      <image:title>Ontario International Airport</image:title>
      <image:caption>Baggage Claim Carousel</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/c6123676-935e-4289-a444-93d524cf7ed9/Screenshot+2026-10-05+at+1.34.18%E2%80%AFPM.png</image:loc>
      <image:title>Ontario International Airport</image:title>
      <image:caption>Baggage Claim Carousel and Overhead Welcome Signage</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/423a3b20-5469-4c95-94c6-fb2acbf9cdbf/ONT-Field-Logo_Patch_Full-Color.png</image:loc>
      <image:title>Ontario International Airport</image:title>
      <image:caption>ONT Field Branding</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/27db21f0-9332-4c18-982f-2c90a92fa6b2/Screenshot+2026-10-06+at+1.44.24%E2%80%AFPM.png</image:loc>
      <image:title>Ontario International Airport</image:title>
      <image:caption>ONT Field Branding Application - Signage</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/b3f7a8a7-70e7-42ce-87d9-7570f7ea03a0/Screenshot+2026-10-06+at+1.52.12%E2%80%AFPM.png</image:loc>
      <image:title>Ontario International Airport</image:title>
      <image:caption>ONT Field Branding Application - Concessions</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/905578d7-2125-495b-aab3-02215be96ca4/Screenshot+2026-10-05+at+2.38.35%E2%80%AFPM.png</image:loc>
      <image:title>Ontario International Airport</image:title>
      <image:caption>Paid Social</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/ed87fa63-b1e1-4904-90df-b2b47d66b991/Screenshot+2026-10-06+at+12.41.37%E2%80%AFPM.png</image:loc>
      <image:title>Ontario International Airport</image:title>
      <image:caption>Event Pop-Up Tent</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/f2060d1f-8501-4b2f-b4c7-47d7dc79982d/Screenshot+2026-02-23+at+8.14.06%E2%80%AFPM.png</image:loc>
      <image:title>Ontario International Airport</image:title>
      <image:caption>Routes World 2025 Booth, Hong Kong. Working analog flip board at entry.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/2b1d8097-d944-4b6b-91cd-5a3a58ea0194/h2-real-team-DFesTvWn.jpg</image:loc>
      <image:title>Ontario International Airport</image:title>
      <image:caption>Routes World 2025 Booth, Hong Kong. Interior showing custom t-shirt screen print selection station.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/74aca891-9f11-40ee-933f-f36110249af3/logos.png</image:loc>
      <image:title>Ontario International Airport</image:title>
      <image:caption>Selection of Sub-brand Logos</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/8e31c8a4-c6fd-49a4-8af0-3efd07267809/Screenshot+2026-10-05+at+2.39.34%E2%80%AFPM.png</image:loc>
      <image:title>Ontario International Airport</image:title>
      <image:caption>Icon Suite</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/0daa7d90-5b45-4a9c-90c2-6912fc705610/Screenshot+2026-10-05+at+1.39.26%E2%80%AFPM.png</image:loc>
      <image:title>Ontario International Airport</image:title>
      <image:caption>Convention Giveaway</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/68d4dcc7-3433-4a24-a38e-7cb51d33c783/Screenshot+2026-10-05+at+1.17.14%E2%80%AFPM.png</image:loc>
      <image:title>Ontario International Airport</image:title>
      <image:caption>Pencil Pouch</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/c52f2d2f-870a-4051-a426-f43d9a8de881/Screenshot+2026-10-05+at+1.30.05%E2%80%AFPM.png</image:loc>
      <image:title>Ontario International Airport</image:title>
      <image:caption>Convention Giveaways</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/0a1f0dc8-443e-42cf-b9e4-03699c3b619f/Screenshot+2026-10-05+at+2.56.52%E2%80%AFPM.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/3077fbeb-e437-4287-8ecd-fe64987d8b93/IMG_5664.jpg</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/b6886742-e502-4fa1-a99a-3aaa490bef95/68861965591__982A8115-47B1-43CC-A5C1-BB140F5CC881.jpeg</image:loc>
    </image:image>
    <video:video>
      <video:content_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/12c249dd-e8a8-4a55-81a0-5b24016ee987/playlist.m3u8</video:content_loc>
      <video:thumbnail_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/12c249dd-e8a8-4a55-81a0-5b24016ee987/thumbnail</video:thumbnail_loc>
      <video:title>Ontario International Airport</video:title>
      <video:description>Building Ontario International Airport's brand to compete with LAX earning awards from ACI-NA, the ADDYs, and Moodie Davitt.</video:description>
    </video:video>
    <video:video>
      <video:content_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/9e072e5a-89de-433d-a019-b581f711a59a/playlist.m3u8</video:content_loc>
      <video:thumbnail_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/9e072e5a-89de-433d-a019-b581f711a59a/thumbnail</video:thumbnail_loc>
      <video:title>Ontario International Airport</video:title>
      <video:description>Building Ontario International Airport's brand to compete with LAX earning awards from ACI-NA, the ADDYs, and Moodie Davitt.</video:description>
    </video:video>
    <video:video>
      <video:content_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/023f718b-e34a-4a7c-b107-d223875ea04c/playlist.m3u8</video:content_loc>
      <video:thumbnail_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/023f718b-e34a-4a7c-b107-d223875ea04c/thumbnail</video:thumbnail_loc>
      <video:title>Ontario International Airport</video:title>
      <video:description>Building Ontario International Airport's brand to compete with LAX earning awards from ACI-NA, the ADDYs, and Moodie Davitt.</video:description>
    </video:video>
    <video:video>
      <video:content_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/89e88e79-a786-4df0-bcdb-bab8d4c02f1d/playlist.m3u8</video:content_loc>
      <video:thumbnail_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/89e88e79-a786-4df0-bcdb-bab8d4c02f1d/thumbnail</video:thumbnail_loc>
      <video:title>Ontario International Airport</video:title>
      <video:description>Building Ontario International Airport's brand to compete with LAX earning awards from ACI-NA, the ADDYs, and Moodie Davitt.</video:description>
    </video:video>
  </url>
  <url>
    <loc>https://www.smithcr.co/sba</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-10-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/62dfeead-9681-4a1c-b9e7-d30372468fab/Screenshot+2026-10-06+at+2.13.00%E2%80%AFPM.png</image:loc>
      <image:title>Santa Barbara Airport</image:title>
      <image:caption>Transit Ad - Airport</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/8d0557e4-abe0-44d0-8f3d-bbd2247e4398/Screenshot+2026-10-06+at+2.14.18%E2%80%AFPM.png</image:loc>
      <image:title>Santa Barbara Airport</image:title>
      <image:caption>Transit Ad - Airline Route</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/225cf23f-1c6f-4ffd-8add-98da4f1308d0/26SBA231+-+AS+SAN+Paid+Social_1080x1080_022626.png</image:loc>
      <image:title>Santa Barbara Airport</image:title>
      <image:caption>Paid Social - Airline Route</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/48fad554-755d-48d8-9d61-83f4890669e0/Screenshot+2026-10-06+at+2.21.25%E2%80%AFPM.png</image:loc>
      <image:title>Santa Barbara Airport</image:title>
      <image:caption>Campaign Merch</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/571a0f4e-560b-4968-a1d1-3ea67675acf5/25SBA217_Social-Media-Elements+_IG-Feed_Map-Yellow.png</image:loc>
      <image:title>Santa Barbara Airport</image:title>
      <image:caption>Route Map, Organic Social</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/a09ab0d6-c27b-4a84-80ce-3e3c2b6f4600/Screenshot+2026-10-06+at+2.26.10%E2%80%AFPM.png</image:loc>
      <image:title>Santa Barbara Airport</image:title>
      <image:caption>Print Ad - Condé Nast Traveller</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/f44cd35d-997d-4380-9ed1-aee93c107762/SBA+Exterior</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/3ac6b55e-e5d4-47bd-ad30-f095e49bef94/SBA+Map</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/e3ceb123-c9a4-4589-84cf-1b14f287ccb6/SBA+Bus</image:loc>
    </image:image>
    <video:video>
      <video:content_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/5c0eeafa-c911-4fd0-88d5-e1444acbca7a/playlist.m3u8</video:content_loc>
      <video:thumbnail_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/5c0eeafa-c911-4fd0-88d5-e1444acbca7a/thumbnail</video:thumbnail_loc>
      <video:title>Santa Barbara Airport</video:title>
      <video:description>Brand strategy and creative that proved new route demand to airlines for Santa Barbara Airport, with 7% passenger growth.</video:description>
    </video:video>
    <video:video>
      <video:content_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/c4a3ae8f-ad7a-4d1c-bcf3-7e3b3c427fba/playlist.m3u8</video:content_loc>
      <video:thumbnail_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/c4a3ae8f-ad7a-4d1c-bcf3-7e3b3c427fba/thumbnail</video:thumbnail_loc>
      <video:title>Santa Barbara Airport</video:title>
      <video:description>Brand strategy and creative that proved new route demand to airlines for Santa Barbara Airport, with 7% passenger growth.</video:description>
    </video:video>
    <video:video>
      <video:content_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/22e57bff-cbd2-42ed-98f4-31291d9f4049/playlist.m3u8</video:content_loc>
      <video:thumbnail_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/22e57bff-cbd2-42ed-98f4-31291d9f4049/thumbnail</video:thumbnail_loc>
      <video:title>Santa Barbara Airport</video:title>
      <video:description>Brand strategy and creative that proved new route demand to airlines for Santa Barbara Airport, with 7% passenger growth.</video:description>
    </video:video>
    <video:video>
      <video:content_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/3e04d2b3-5d5e-4d5b-90e1-f88bd9dd4acd/playlist.m3u8</video:content_loc>
      <video:thumbnail_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/3e04d2b3-5d5e-4d5b-90e1-f88bd9dd4acd/thumbnail</video:thumbnail_loc>
      <video:title>Santa Barbara Airport</video:title>
      <video:description>Brand strategy and creative that proved new route demand to airlines for Santa Barbara Airport, with 7% passenger growth.</video:description>
    </video:video>
  </url>
  <url>
    <loc>https://www.smithcr.co/ccc</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-10-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/740b4d03-7feb-4a3e-8e63-dc8144d57775/Lupita-1</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/ab1d985a-edb0-402c-97a4-6f36757c54e3/Lupita-2</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/8cfee6fc-c471-4a5d-96b9-08cd9d07a6df/Lupita-3</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/944ec132-ae70-4c4b-b25f-7a420a2e9b36/Lupita-4</image:loc>
    </image:image>
    <video:video>
      <video:content_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/86074207-b36c-4eef-99d5-1e84a38f1a13/playlist.m3u8</video:content_loc>
      <video:thumbnail_loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/8f5f27a5-6d83-4307-a808-31a041f7384c/hq720.jpg</video:thumbnail_loc>
      <video:title>California Community Colleges</video:title>
      <video:description>A bilingual Spanglish campaign for California Community Colleges that drew nearly 1.5 million views in three weeks and won a Gold ADDY.</video:description>
    </video:video>
    <video:video>
      <video:content_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/32d8e4b5-3bc0-4c3a-ba76-bb642b6fc9dd/playlist.m3u8</video:content_loc>
      <video:thumbnail_loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/1fb76751-9ec2-4a99-b13e-a84b7ce0769a/hq720-4.jpg</video:thumbnail_loc>
      <video:title>California Community Colleges</video:title>
      <video:description>A bilingual Spanglish campaign for California Community Colleges that drew nearly 1.5 million views in three weeks and won a Gold ADDY.</video:description>
    </video:video>
    <video:video>
      <video:content_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/3311841e-d732-42a1-933f-9880f18f8ee7/playlist.m3u8</video:content_loc>
      <video:thumbnail_loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/a275f472-f598-4eb9-ad5f-b9c57d5675a2/hq720.jpg</video:thumbnail_loc>
      <video:title>California Community Colleges</video:title>
      <video:description>A bilingual Spanglish campaign for California Community Colleges that drew nearly 1.5 million views in three weeks and won a Gold ADDY.</video:description>
    </video:video>
    <video:video>
      <video:content_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/39cc6974-0293-4d03-a162-63e7886cd631/playlist.m3u8</video:content_loc>
      <video:thumbnail_loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/50a0e4f6-63e4-45c6-902e-bbc442dedb45/hq720-3.jpg</video:thumbnail_loc>
      <video:title>California Community Colleges</video:title>
      <video:description>A bilingual Spanglish campaign for California Community Colleges that drew nearly 1.5 million views in three weeks and won a Gold ADDY.</video:description>
    </video:video>
    <video:video>
      <video:content_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/351b8db5-2b99-4af7-b8bc-64deb1833486/playlist.m3u8</video:content_loc>
      <video:thumbnail_loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/677803fb-c4b2-4dfa-a1dd-5cef86bb9509/hq720-2.jpg</video:thumbnail_loc>
      <video:title>California Community Colleges</video:title>
      <video:description>A bilingual Spanglish campaign for California Community Colleges that drew nearly 1.5 million views in three weeks and won a Gold ADDY.</video:description>
    </video:video>
    <video:video>
      <video:content_loc>https://video.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/f804fdc0-fe23-47e4-9f46-e7b0289185fe/playlist.m3u8</video:content_loc>
      <video:thumbnail_loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/5248a9e9-00cb-4e15-beda-56be1552bb4a/hq720-5.jpg</video:thumbnail_loc>
      <video:title>California Community Colleges</video:title>
      <video:description>A bilingual Spanglish campaign for California Community Colleges that drew nearly 1.5 million views in three weeks and won a Gold ADDY.</video:description>
    </video:video>
  </url>
  <url>
    <loc>https://www.smithcr.co/csl</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-10-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/65c4f830-9ecb-4e06-bc87-b1356b02d398/Voices-from-the-past_1000x1000_R02-v1.jpg</image:loc>
      <image:title>California State Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/5aa6692a-1c8c-4f7d-9a08-4fe28c6a0751/Voices-from-the-past_1200x628_R01-v2.jpg</image:loc>
      <image:title>California State Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/e131f89b-2070-4e13-9e7d-17aa7728c59e/Voices-from-the-past_1200x628_R01-v1.jpg</image:loc>
      <image:title>California State Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/dd3ee341-bd13-4c96-92c9-98fe16ee04a5/Voices-from-the-past_1000x1000-R02-v6.jpg</image:loc>
      <image:title>California State Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/ce84327b-b08e-4f95-83ab-b3477c51ee30/Voices-from-the-past_1000x1000-R02-V2.jpg</image:loc>
      <image:title>California State Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/e4b079cf-af32-4009-aa84-8ed2ab90b863/Voices-from-the-past_1000x1000-R02-V3.jpg</image:loc>
      <image:title>California State Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/80262d05-c6f7-4ae2-96f7-92bdda533e02/Voices-from-the-past_1000x1000-R02-V4.jpg</image:loc>
      <image:title>California State Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/52cd773a-1198-4f3e-a473-d0d8b3a3ab0e/Voices-from-the-past_1000x1000-R02-v5.jpg</image:loc>
      <image:title>California State Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/006b4441-c2c0-42ba-bac0-eba7a7d34da7/Voices-from-the-past_1000x1000-R02-v8.jpg</image:loc>
      <image:title>California State Library</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/30073df0-75c4-4077-9168-e253c8228064/CSL-1</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/c447f046-5c6b-440a-a4db-1a82f38d21ea/CSL-2</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/447fcbdf-e469-406a-a0ab-3c3cc0ce9892/CSL-3</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/ec04b94e-3d80-4008-ac6e-63d9af03b9ba/CSL-4</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.smithcr.co/jga</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-10-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/379f9178-f5bb-48e4-af6e-fd4e69b0ca44/Screenshot+2026-10-20+at+1.07.32%E2%80%AFPM.png</image:loc>
      <image:title>Jordan's Guardian Angels</image:title>
      <image:caption>Research infographic one sheet for lawmakers</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/49820a55-4413-424f-a75e-886a73545393/JGA-Roadmap_R02.png</image:loc>
      <image:title>Jordan's Guardian Angels</image:title>
      <image:caption>Roadmap to a Cure</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/8ec2d7d6-9dc0-467d-917b-ccf211c9e773/Screenshot+2026-10-16+at+4.26.39%E2%80%AFPM.png</image:loc>
      <image:title>Jordan's Guardian Angels</image:title>
      <image:caption>Research Update booklet. Click here for full document.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/96cc87f2-3b00-4fcc-bc3f-69ed847ab82e/Simons-Searchlight-Onesheet%2B052722.png</image:loc>
      <image:title>Jordan's Guardian Angels</image:title>
      <image:caption>Informative one sheet in partnership with research group.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/10396ef5-8bee-4507-bee8-4bd86f5f0b9a/21JC020_Research-Summaries_Updated_Page_1-2.png</image:loc>
      <image:title>Jordan's Guardian Angels</image:title>
      <image:caption>Research Summary</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/a882240e-b71c-4662-b482-87d9075d24f6/JGA-1</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/74a165ca-1723-4670-bf50-04c9fe5ed039/JGA-2</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/c6c9f057-7ff6-4580-b662-b2bb5dd16ea0/JGA-3</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/3cfecfe0-1d90-4f19-9f52-370b972b01a4/JGA-4</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.smithcr.co/cawater</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-10-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/12287301-7d22-4276-a971-5d61ffc9239a/nick-rickert-13ngA2Tu4-Q-unsplash.jpg</image:loc>
      <image:title>California Water</image:title>
      <image:caption>Branding for Water Blueprint</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/1792549426563-TBA6T8CMC3J8U1NQT4AI/tuo-15.png</image:loc>
      <image:title>California Water</image:title>
      <image:caption>Branding for TuoCo</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/87d348c3-fd64-407e-ba08-54797399337c/tuoco-01.png</image:loc>
      <image:title>California Water</image:title>
      <image:caption>TuoCo Community Handout</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/6c67a13b-28e9-47f4-8ba1-2c59bcdba238/TID-Annual-Report.jpg</image:loc>
      <image:title>California Water</image:title>
      <image:caption>TID Annual Report Cover</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/909cca5b-906b-40ad-bef8-579993cab587/Screenshot+2026-10-20+at+3.10.32%E2%80%AFPM.png</image:loc>
      <image:title>California Water</image:title>
      <image:caption>TID Strategic Plan Cover</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/9b65683c-2dd4-4f30-bab3-5415a405a56b/TID-Bill-Insert_FINAL.png</image:loc>
      <image:title>California Water</image:title>
      <image:caption>TID Community Outreach</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/dcb62bca-ffb0-4842-a6d2-aaaccba80ffc/water-1</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/ff148236-2789-4087-a169-8d1458acba64/water-2</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/a0a25aee-e7d3-4cb5-821d-3e1dcddb04af/water-3</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63e57591cf70d4283d9d21d7/3971857a-2498-47c2-ae6e-7c9d93c2f2e8/water-4</image:loc>
    </image:image>
  </url>
</urlset>

